Introducing the talent

Hi, I'm Ellison S.

Ellison S. is a Ads Expert with 4 years of experience in leading projects and developing strategic initiatives. she has established expertise in her field and a proven track record of delivering significant results. Ellison excels at problem-solving and mentoring junior team members, while providing valuable insights that drive business growth and innovation.

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Strengths

Experience

Senior-Level (5-7)

Expertise

Ad Extensions
Keyword Bidding
Campaign Optimization
PPC

Languages

English C2

Geo

United States

Recent wins at Webflow

Development and execution of comprehensive marketing initiatives at Webflow, showcasing advanced strategic thinking and leadership abilities.

40%

Brand Awareness Lift

31%

Feature Usage Growth

65%

Product Engagement Score

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 72%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 74%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 89%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 57%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 55%

Professional experience

Brand Strategy Director at Webflow

2021-2025
  • Implemented comprehensive brand strategies that increased brand awareness by 68% and improved brand perception metrics by 42%.
  • Cross-functional teams in executing brand campaigns that strengthened market positioning and differentiation from competitors.
  • Brand measurement frameworks that enhanced brand performance tracking and strategic decision-making.

Senior Brand Manager at BrandForge Creative

2019-2021
  • Brand positioning and messaging frameworks that increased brand relevance and resonance with target audiences.
  • Brand guidelines and governance systems that improved brand consistency across all touchpoints.
  • Brand research initiatives that uncovered valuable consumer insights and informed strategic brand decisions.

Marketing Specialist at Elevate Agency

2016-2019
  • Integrated marketing campaigns that strengthened brand presence and increased customer engagement by 53%.
  • Creative teams to develop compelling brand assets and marketing materials.
  • Market research and competitive analysis that informed brand positioning and marketing strategies.

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CEO and Co-Founder, Educate Online, US-based EdTech startup
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