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Hi, I'm Krzysztof F.

Krzysztof F. is a SEO Specialist with 4 years of experience in leading projects and developing strategic initiatives. he has established expertise in his field and a proven track record of delivering significant results. Krzysztof excels at problem-solving and mentoring junior team members, while providing valuable insights that drive business growth and innovation.

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Strengths

Experience

Senior-Level (5-7)

Expertise

Landing Page Optimization
User Journey Mapping
UX Analysis
CRO

Languages

English C2

Geo

Netherlands

Recent wins at Twilio

Development and execution of comprehensive marketing initiatives at Twilio, showcasing advanced strategic thinking and leadership abilities.

65%

Ad Relevance Score

50%

ROAS Improvement

43%

CAC Reduction

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 56%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 92%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 86%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 60%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 68%

Professional experience

Senior Google Ads Manager at Twilio

2021-2025
  • Google Ads campaigns with budgets exceeding $800K annually, achieving 56% higher ROAS than industry benchmarks.
  • Advanced keyword strategies and bidding optimizations that reduced cost per acquisition by 45% while increasing conversion volume by 42%.
  • Comprehensive testing frameworks that improved ad copy performance and landing page optimization.

Search Marketing Specialist at SearchPro Agency

2019-2021
  • Optimized Google Ads campaigns for clients across various industries, achieving 49% higher click-through rates and 41% lower cost per conversion.
  • Advanced campaign structures and bidding strategies that improved advertising efficiency and performance.
  • Comprehensive reporting dashboards that enhanced performance visibility and strategic decision-making.

Digital Marketing Associate at AdVantage Digital

2017-2019
  • Search advertising campaigns that achieved 37% higher conversion rates than industry benchmarks.
  • Keyword research and competitive analysis that improved campaign targeting and performance.
  • Web development teams to improve landing page performance and conversion optimization.

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Versatile and skilled, our experts handle a world of services

102+
Experts
Website Design & Development
Web design for ultimate user engagement
124+
Experts
Creative Strategy
AI-powered creative strategy for 10x stronger branding
135+
Experts
Product Strategy
Smarter product strategies with AI
104+
Experts
PPC Ads
Achieve 7x higher CTR with 50% lower costs
135+
Experts
Paid Social Advertising
Drive 4x higher conversion rates and reduce CPA by 50%
187+
Experts
Marketing Operations
Revenue-boosting marketing ops with AI and automation
124+
Experts
GTM
Launch your brand 5x faster with our proven GTM strategies
187+
Experts
Influencer Marketing
8x higher sales with the right influencers
172+
Experts
Fractional CMO
Fractional CMO: Reduce costs, enhance profitability
105+
Experts
Digital Design and Rapid Ad Creative
Rapid fire ad creatives for maximum engagement
154+
Experts
CRO
Transform casual browsers into loyal customers
129+
Experts
Content Marketing
Attract 5x more organic traffic with AI-first content marketing solutions

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Landing Page Optimization
User Journey Mapping
UX Analysis
CRO
Senior-Level (5-7)
Web3
CRO
A/B Testing
Ad Campaign Management
Ad Copy Testing
Ad Copywriting
Ad Creative Development
Ad Extensions
Ad Platform Expertise
Audience Engagement
Audience Segmentation
Audience Targeting
Back-End Development
Behavioral Targeting
Bid Management
Brand Audits
Brand Development
Brand Identity Design
Brand Strategy
Budget Management
Budget Oversight
Business Strategy Development
CMS
CRO
Campaign Briefing
Campaign Optimization
Campaign Tracking
Channel Strategy
Competitive Analysis
Competitive Strategy
Content Creation
Content SEO
Contract Negotiation
Conversion Tracking
Copywriting
Corporate Strategy
Cpa Optimization
Creative Design
Creative Direction
Crisis Management
Crm Management
Customer Retention Strategy
Customer Segmentation
Data Integration
Data Management
Digital Ads Design
E-Commerce Development
Email Campaign Design
Form Optimization
Fractional CMO
Front-End Development
Funnel Analysis
GTM
Graphic Design
Heatmaps And Analytics
Influencer Marketing
Influencer Vetting
Innovation Strategy
Keyword Bidding
Keyword Research
Landing Page Alignment
Landing Page Optimization
Launch Execution
Lead Management
Link Building
Local SEO
Market Analysis
Market Entry Strategy
Market Positioning
Market Research
Market Segmentation
Marketing Leadership
Marketing Operations
Mobile SEO
Off-Page SEO
On-Page SEO
Operational Strategy
PPC
Paid Social Ads
Partnership Strategy
Performance Analytics
Performance Tracking
Pricing Strategy
Print Design
Process Optimization
Product Launch Strategy
Product Marketing
Product Positioning
Product Strategy
Rapid Prototyping
Remarketing Campaigns
Responsive Design
Retargeting Strategies
SEO
Sales Collateral Creation
Sales Enablement
Sales Strategy
Security Implementation
Seo Audits
Seo Reporting
Social Media Creative
Stakeholder Communication
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