Introducing the talent

Hi, I'm Marissa M.

Marissa M. is a Ads Expert with 4 years of experience in strategic leadership and driving organizational success. she has extensive expertise in her field and a history of implementing transformative initiatives. Marissa excels at developing high-level strategies, managing cross-functional teams, and delivering exceptional results that significantly impact business performance and market position.

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Strengths

Experience

Executive (8-10)

Expertise

Product Launch Strategy
Market Segmentation
Customer Segmentation
Product Marketing

Languages

English C2

Geo

United States

Recent wins at Collekt Incorporated

Transformation of marketing operations at Collekt Incorporated, implementing enterprise-wide strategies that dramatically improved performance metrics and positioned the company as an industry leader.

73%

Campaign Performance Lift

65%

Marketing ROI Improvement

76%

Brand Awareness Growth

Skill rundown

Creativity

Thinking outside the box to develop innovative and captivating marketing campaigns that capture attention and resonate with the target audience.

Overall 76%

Communication

Effective verbal and written communication skills to convey ideas, collaborate with team members, and engage with clients or customers.

Overall 70%

Customer focus

Understanding and anticipating customer needs, preferences, and behaviors to develop targeted marketing strategies and deliver exceptional customer experiences.

Overall 70%

Analytics

Proficiency in using analytical tools and methods to collect and analyze data, measure performance, and derive actionable insights for marketing strategies and campaigns.

Overall 80%

Tools

Familiarity with various marketing tools and technologies, such as CRM systems, email marketing platforms, social media management tools, and analytics software, to streamline and enhance marketing activities.

Overall 88%

Professional experience

Senior Digital Marketing Strategist at Collekt Incorporated

2021-2025
  • Executed comprehensive digital marketing strategies that increased website traffic by 87% and improved conversion rates by 61%.
  • Cross-channel campaigns across search, social, email, and content, resulting in 76% growth in qualified leads and 53% increase in customer acquisition.
  • Advanced analytics frameworks that improved attribution modeling and marketing ROI measurement by 65%.

Digital Strategy Lead at DigitalEdge Consulting

2019-2021
  • Data-driven digital strategies for clients across various industries, achieving 69% higher performance than previous campaigns.
  • Comprehensive digital transformation roadmaps that improved marketing effectiveness and digital maturity.
  • A/B testing and optimization initiatives that increased landing page conversion rates by 58%.

Marketing Specialist at MarketSphere Media

2016-2019
  • Digital marketing campaigns across multiple channels, increasing lead generation by 67% and improving campaign ROI.
  • SEO and SEM strategies that improved organic search visibility by 59% and reduced cost per acquisition by 41%.
  • Content teams to develop engaging digital content that increased user engagement and brand awareness.

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Teamlex tripled our growth rate and increased revenue by 900%. We achieved 5 times our KPIs! Their ferocious marketing guidance and strategic foresight propelled us to achieve milestones like never before!
Alexander Zheltov
CEO and Co-Founder, Educate Online, US-based EdTech startup
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